AMBERRA

We develop the brand identity of the newly founded Accelerator & Venture Studio of the cooperative financial group. amberra stands for “Beyond Banking” and this is exactly where we start with the development of the brand design. From the distinctive colours of the cooperative finance group, we only adopt the orange. Instead, we work with a very reduced design in black and white, with colour accents in the form of diffuse gradients and shapes. These have a modern and dynamic effect and stand as a symbol for amberra’s innovative orientation.