PEBS

For the Politik-, Engagement und Bildungsstiftung (PEBS), we are developing a comprehensive design strategy that combines the complexity of the two main brands PEBS and PEBS Partners. The new Dynamic Identity is almost endlessly expandable through its theme-specific colours. Starting with the expressive geographic shape derived from the old logo, we generate other shapes that can be used to create a variety of graphic elements that are used throughout PEBS communication. This dynamism is also reflected in the brands’ new claims.

In addition to developing a comprehensive brand design style guide and one of our largest collections of logos to date, we are designing the stationery, merchandise and the new website. The upload of all web content including image selection is handled by PEBS itself.